An enterprise-wide strategic stakeholder approach to sales ethics
نویسنده
چکیده
A framework for an enterprise-wide strategic stakeholder approach to sales ethics is developed to address ethical sales performance. Stakeholder orientation goes beyond market orientation and customer orientation and provides the foundation for an organizational ethical culture and an ethical sales subculture. Organizational values and norms can dictate modes of behavior and help balance stakeholder interests. Understanding organizational ethical decision making helps to identify risk and aids in the development of appropriate programs to prevent misconduct. A strategic focus includes an ethical organizational culture, guidelines and boundaries for conduct, as well as continuous improvement.
منابع مشابه
The 6 principles of Stakeholder Engagement
outside your organization. A mong supply chain professionals in large, complex organizations, there is very little argument about the value of enterprise-wide supply management initiatives. Nor is there much debate about the benefi ts of a cohesive approach to using drivers of value like demand management, requirements development, and purchase volume aggregation. But as anyone who has managed ...
متن کاملProviding a Model of the Enterprise Market Capabilities with an Emphasis on Organizational Entrepreneurship
The aim of this study was to provide a model of the enterprise market capabilities with an emphasis on organizational innovation and entrepreneurship. This is a mixed (combining qualitative-quantitative) research in terms of methodology. As well as, because this study intends to design the model, it is an exploratory research. An In-depth interview (12 experts) in the qualitative section and a ...
متن کاملAssessing Stakeholder Salience through the View of Lean Enterprise Transformation
LIBRARIES copies of this thesis document in whole or in part in any medium now known or hereaf eated. Abstract Aerospace enterprises tend to take a strategic approach to managing their enterprise. This thesis posits that stakeholder theory presents another way of looking at the enterprise, as it incorporates elements of both structure and behavior. Using a Lean enterprise thinking framework, th...
متن کاملEnabling Successful Web-based Information Technology Support for Enterprise Customers: A Service Provider Perspective of Stakeholder-based Issues
An understanding by support organisations of the key factors enabling successful enterprise after-sales customer support provision when using Web-based Selfservice Systems (WSSs) is essential to making improvements in such systems. This paper reports key stakeholder-oriented findings from an interpretive study of critical success factors (CSFs) for the transfer of after-sales support-oriented k...
متن کاملBuilding Information Technology Based on a Human Behavior- Oriented Approach to Enterprise Architecture
Enterprise Architecture (EA) frameworks (EAF) define a comprehensive step-by-step process with an expected outcome an EA plan that details the guidelines for governing and aligning an enterprise’s strategic business plan with it’s information technology (IT) capabilities. The process attempts to simplify the capture and validation of the design artifacts used to implement new information system...
متن کامل